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Building a Story Brand: Clarify Your Message So Customers Will Listen
 Author: Donald Miller  Category: Communication & Branding, Our Reading List  Published: 10 Oct, 2017 Get it on Amazon

More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times bestselling author and marketing expert Donald Miller. And they are making millions.

If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue.